News broke yesterday that Disney has signed a deal with Netflix to allow digital distribution of its entire catalog of movies via the Netflix’s streaming movie service. The news got us excited to see Ariel, Jasmine, Cinderella, Snow White and all the other princesses streaming to our living room. It also reminded us of the massive breadth of Disney’s digital reach. Whether it is ABC, ESPN, Marvel, Dreamworks or just good old fashioned Disney – at times the brand’s reach seems to encompass the entire social web. It’s progressive (and profitable) moves like this Netflix partnership as well as the full scale embrace of social media that have kept Disney at the center of popular culture for decades.
In honor of the Disney/Netflix deal here’s the full breadth of Disney’s 30.7 million Twitter followers excerpted from our Social Business Journal.